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B2B marketing teams are under pressure to move faster, spend less, and drive more pipeline. We help CMOs unlock Clay’s full potential and build leaner, AI-enhanced marketing systems.
Scattered ICP & Market Data: Targeting is off because your lists aren’t enriched or segmented by GTM motion or tech stack.
Low-Intent Lead Lists: Teams waste time on bad-fit accounts that aren’t showing any signs of buying activity.
Slow, Generic Outbound: Personalization takes too long and often relies on surface-level signals.
Broken MQL → SDR Handoffs: Leads go cold due to unclear workflows and inconsistent follow-up.
ICP Enrichment & Segmentation: Pinpoint and classify your ideal buyers with AI—by role, tech stack, growth stage, or GTM motion.
Signal-Based Lead Scoring: Prioritize leads showing real buying intent using job changes, funding, ad spend, and hiring activity.
Persona & Campaign Structuring: Design high-converting campaigns by layering vertical insights with persona-specific messaging angles.
SDR & Marketing Alignment: Sync efforts across teams with shared lead views, better MQL handoffs, and data-backed targeting logic.
Funnel Optimization & TAM Expansion: Identify drop-off points, refine outreach by stage, and discover lookalike accounts to grow your TAM.
We’ve deployed Clay across sales, marketing, and RevOps teams. We know what breaks—and how to fix it.
We design only what drives results. Our Clay workflows are tested, simple, and scalable.
Most Clay experts focus on sales. We specialize in helping CMOs and marketing teams build GTM systems without engineering bottlenecks.
We don’t just plan—we build. Most Clay projects are scoped, tested, and live in under 4 weeks. No long timelines. No fluff.
We align Clay workflows to real marketing goals like lead quality, funnel velocity, and TAM expansion—not just lists and lookups.
We don’t hand over templates and disappear. Whether you want a full handoff or build-with-you model, we stay involved until it works.